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EY
Candidate Signup
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Rolls-Royce
Instant Email Communication
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Citi
Talent Pool Segmentation
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TfL
Apprenticeships Role Promotion
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IBM
Applicants Analysis
Applicants Analysis
IBM
13% Autumn applications being submitted by students who had previously signed up through "Register your interest" online form.
In December 2016, IBM UK uploaded the email addresses of all of their applicants from between September 2016 and December 2016 (2,726 in total) into the RMP Talent Pool in order to run reports on these students.
They found that 362 had interacted with IBM through their "Register Your Interest" online form (13%). This far outweighed the interactions with applicants through other means such as Careers Fairs.
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Allen & Overy
SMS Event Reminders
SMS Event Reminders
Allen & Overy
16% YOY increase in event attendance at Allen & Overy's Autumn Presentation events.
Allen & Overy had previously struggled with attendance rates at their Autumn presentation events, in particular compared to their competitors in the legal sector.
In Autumn 2016, their Managed Service included the RMP Connect team sending an SMS to everyone who had pre-registered on the morning of each presentation. This helped contribute to increased attendances across all presentations, and year on year their average guestlist attendance rate increased from 36% to 52%.
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Linklaters
Event Signup Microsite
Event Signup Microsite
Linklaters
1,300 students signed up for the events
In August 2016, RMP designed and built a fully branded and responsive Linklaters events microsite that allowed students to pre-register for career presentations. There was an autoemail attached to each events pre-registration form so students knew they had properly signed up to the event. Each event pre-registration form could be set to close at a particular time or when a certain capacity is reached
The RMP team took imagery and styling from the Linklaters website to ensure students had a seamless user journey from the Linklaters website to event registration.
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Interest Registration Online Form
Civil Service
Interest Registration Online Form
Civil Service
15,000 Signups interested in Civil Service Fast Stream prior to applications opening.
Before they opened for applications, Civil Service included a "Register Your Interest" online form as a pinned post on their Facebook page and website, and captured 15,288 signups.
When applications opened on the 29th September 2016, the RMP Connect team sent emails out to these students in batches based upon when they'd signed up (earlier signups were targeted first), and the emails were extremely well received with a 62% open rate and 47% click through rate (4,430 students clicking through to application page)
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IBM
Global Talent Pool Solution
Global Talent Pool Solution
IBM
37,000 pieces of data captured across 8 key regions around the world
In February 2016, IBM began using RMP Connect as a global solution for managing their Talent Pipeline in eight key regions (North America, Latin America, Europe, Asia Pacific, India, China, Japan, Middle East & Africa).
Following an initial set-up and account configuration period where each region was trained remotely, IBM went on to capture approximately 37,000 pieces of data through 470 events/online forms around the world, sending out 23,200 emails in the process. These emails were extremely well received, seeing an open rate of 57% and click through rate of 18%.
Forms were able to be customised to each region/country's needs in terms of questions, but also language, as were the emails that were built within the system.
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Centrica
High Fliers Online Competition
High Fliers Online Competition
Centrica
4,106 Unique students entering the Centrica Energisers Competition.
14 Job Offers accepted by students who had entered the competition
In the Spring of 2017, RMP concepted, designed, created and promoted the Centrica Energisers competition to raise awareness of Centrica. The competition used online forms to allow students to answer questions on Centrica and their opportunities.
To promote Centrica as an employer, we worked with their Graduate Recruitment team to come up with the concept and bring the online competition to life that promoted Centrica and their graduate opportunities.
We designed and created a competition microsite with new questions every week and some top prizes on offer. The online form was changed weekly to reflect the new set of questions.
The competition was promoted through Centrica's current Talent Pool, RMP Brand Managers and via RateMyPlacement emails and social media. Overall, we had over 4,106 unique students enter the competition and 5,611 engagements over the 4 week period.
Along with helping them to get back into the Times Top 100, the Centrica Energisers competition saw 14 of its entrants go on to receive job offers from Centrica.
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Network Rail
Apprenticeships Interest Registration Online Form
Apprenticeships Interest Registration Online Form
Network Rail
1,242 Registered their interest in Network Rail clicking through to apply.
During September 2016 to January 2017, Network Rail captured data through an online form allowing students to register their interest in Network Rail Apprenticeship schemes. Over the 5 months, they captured 6,393 pieces of data through this form. The autoemail that was sent whenever data was submitted to this form had a 68% open rate and a 28% click through rate.
In January 2017, they were able to follow up with an email to these signups letting them know that applications for their apprenticeship schemes was now open. This email was extremely well received, with a 45% open rate and a 45% click through rate - that’s 1,242 students clicking through to apply.
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Network Rail
Graduate Programmes Interest Registration Online Form
Graduate Programmes Interest Registration Online Form
Network Rail
1,774 Registered their interest in Network Rail’s Graduate Programmes
533 Applied for a role with Network Rail, having previously registered their interest
From September 2016 to January 2017, Network Rail captured data through an online form allowing students to register their interest in Network Rail Graduate Programmes. Over the 5 months, they captured 1,774 pieces of data through this form. The autoemail that was sent whenever data was submitted to this form had a 78% open rate and a 13% click through rate.
Once applications for the Graduate Programmes were open and offers had been made, Network Rail were able to upload their Applicant and Offers data into RMP Connect’s Reporting Suite. Through Reporting, they were able to discover that 533 applicants had registered their interest in Network Rail through the online form earlier in the year, and 10 of these signups went on to accept an offer with Network Rail.